launched a healthy habits campaign as part of Galli Galli Sim Sim (GGSS), the Indian co-production of Sesame Street. The GGSS Mobile Community Viewing (MCV) program trains local change agents to provide health information to slum neighbourhoods. They use a repurposed, GGSS-branded vegetable cart carrying a TV set and a DVD player showing segments on health and nutrition, followed by distribution of educational materials to children and caregivers. This slum roadshow also features activities such as mask-making and theatre. An evaluation of the program notes that exposure to the GGSS’s MCV is associated with increases in children’s knowledge of sources of milk (calcium), healthy foods, and steps of handwashing – as well as with caregivers’ knowledge of vegetables. This shows the importance of a mix of methods to reach the intended audience, based on how and where they seek health information.
The Sesame Workshop in India has
Launched in 2006, Galli Galli Sim Sim (GGSS) is a broad-based, multimedia educational initiative for young Indian children modeled on Sesame Street, the US-based Sesame Workshop’s entertainment-education series for preschoolers. Created through a partnership between Sesame Workshop and Turner India, in creative collaboration with Miditech Pvt. Ltd., the television series aims to promote joyful learning of basic life skills – be they cognitive, social, emotional, or physical – for India’s children, and to raise awareness about the importance of early childhood development and education.
Posted in Ideas, Resources
Tagged child, education, edutainment, entertainment, health, India, nutrition, safety, sanitation, USAID
We put together an Application Template for the current (3rd) round of the Saving Lives at Birth – Grand Challenges program, funded by USAID, DFiD, Gates Foundation, Government of Norway and Grand Challenges Canada. This template is based on the amended RFA (dated January 17th, 2013), which can be accessed here. The online system will likely start accepting applications from March 18th. This template is for the first stage Seed Grants (up to USD250,000 for a total of 2 years), not the second stage Transition Grants. We’d appreciate any feedback or questions, further advice can be found through Grand Challenges Canada. Applications close March 28, 2013 – 2 p.m. EST (US).
Posted in Goodwin Collaboration, Opportunities, Resources
Tagged application, Canada, child, DFID, Gates, Grand Challenges, health, innovation, maternal, Norway, proposal, RFA, RFP, women
Australia is dealing with the reaction to comments made by a breakfast TV show host, David Koch, who called on women to breastfeed “anywhere, anytime…discreetly”. The reaction from breastfeeding advocates has been loud and clear – back off. This incident highlights how powerful social norms can be and that who claims the norm is as important as the norm itself. Here’s an interesting way to look at the debate:
Photo credits: Left – Splash; Right – ©UNICEF_NYHQ2011-1635_Giacomo Pirozzi
The Diplomat reports that India has completed its first polio-free year in the country’s history. As the World Health Organization (WHO) notes, this marks significant progress for a country that in 1994 experienced 4,791 cases a year. The polio-free year means that India will no longer be considered a “polio-endemic” country, leaving its South Asian neighbors, Pakistan and Afghanistan, as well as Nigeria, as the remaining nations with this label.
As noted by Harvard professor, Jay Winsten, a persistent problem in the remaining country is one of attitudes and behaviors, with resistance from local and national political figures to polio vaccinations. Prof Winsten also regards as critical the funding shortfall of $945 million in 2012-13. This demonstrates that successful campaigns take into the relationship between the desired behavior change and the macro influences, including policy, political and social factors.
Yeh Hsueh from the University of Memphis, and colleagues, provides positive reviews for ‘Big Bird Looks at the World ‘(BBLW), the Chinese co-production of Sesame Street.
A new report by
According to Comminit, BBLW was launched in December 2010 and is a 52 episode, 11-minute television series that aims to use science as a vehicle to promote curiosity, observation, and hands-on investigation among Chinese children ages 3 to 7. It is centred on 3 themes: science and discovery, health and the human body, and nature and the environment. The report describes findings from an evaluation of the educational impact of BBLW on children’s science knowledge, as well as teachers’ perceptions of the series.
Findings on BBLW’s impact include strong educational impact. In all science areas, children who watched BBLW scored higher than those who did not watch. The authors found greater impact among rural children as they were especially likely to show gains in their knowledge of hygiene, health, and animals’ body coverings compared to urban children.
Teachers had favourable opinions of the show and reported that their students learned from the show (93%) and enjoyed it very much (75%). They largely felt that the series was educationally valuable, age-appropriate and that they would use it in the classroom as a teaching resource. Teachers expressed the wish for the show to be more interactive, to lead to more hands-on activities, and to be integrated into their curriculum.
The report highlights a great potential for the future series to play an important educational role in Chinese children’s lives. This campaign also has the potential to be expanded into a broader campaign for education participation and quality, targeting parents and their children.
Water tap in Kaski, Nepal. Picture: Simone D. McCourtie / World Bank
DFID announced an award for SNV Nepal‘s Great Himalaya Trail Development Program (GHTDP) as the best tourism project in the country. By facilitating access to less developed areas, GHDTP increases benefits for poor communities who live beyond established trekking hotspots. Nepal’s tourism contributes 4% of GDP.
The project is working with the Nepal Tourism Board and the Trekking Agencies’ Association of Nepal to create a new trek route, spanning the length of the country. By encouraging trekkers to pass through less developed areas, GHTDP aims to stimulate business and income growth in some of Nepal’s poorer communities. Tourists are offered information on clean and safe accommodation along the trail.
Many communities in Nepal still suffer from sub standard sanitary services. Of a population of 29 million, only 43% have access to good sanitation. This lack of access to information and services, especially in some of the more remote regions, is directly linked to diarrhoeal outbreaks. Sanitation and Hygiene Applied Research Equity (SHARE) is currently working in the country to improve systems of research use and uptake to establish safer methods of sanitation.
Posted in Events, Resources
Tagged behaviour change, child, DFID, health, Nepal, partnership, sanitation, UK, water, women