Yeh Hsueh from the University of Memphis, and colleagues, provides positive reviews for ‘Big Bird Looks at the World ‘(BBLW), the Chinese co-production of Sesame Street.
A new report by
According to Comminit, BBLW was launched in December 2010 and is a 52 episode, 11-minute television series that aims to use science as a vehicle to promote curiosity, observation, and hands-on investigation among Chinese children ages 3 to 7. It is centred on 3 themes: science and discovery, health and the human body, and nature and the environment. The report describes findings from an evaluation of the educational impact of BBLW on children’s science knowledge, as well as teachers’ perceptions of the series.
Findings on BBLW’s impact include strong educational impact. In all science areas, children who watched BBLW scored higher than those who did not watch. The authors found greater impact among rural children as they were especially likely to show gains in their knowledge of hygiene, health, and animals’ body coverings compared to urban children.
Teachers had favourable opinions of the show and reported that their students learned from the show (93%) and enjoyed it very much (75%). They largely felt that the series was educationally valuable, age-appropriate and that they would use it in the classroom as a teaching resource. Teachers expressed the wish for the show to be more interactive, to lead to more hands-on activities, and to be integrated into their curriculum.
The report highlights a great potential for the future series to play an important educational role in Chinese children’s lives. This campaign also has the potential to be expanded into a broader campaign for education participation and quality, targeting parents and their children.
global development partnership that embraces the diversity of actors in international development, a rights-based approach to development, and the use of innovative sources of development finance. Importantly, the Busan Partnership for Effective Development Cooperation features new(er) players in the development game, including countries such as India, Brazil and China, plus private and philanthropic organisations, such as the Gates Foundation. Key principles of the Partnership include:
With around two billion people living in poverty, without clean water and sanitation or access to schooling and healthcare, it’s clear that development has to work better to improve people’s lives. In that spirit, delegates to the Fourth High-Level Forum on Aid Effectiveness in Busan, South Korea, have endorsed a
- Ownership of development priorities by developing countries
- Focus on results
- Inclusive development partnerships
- Transparency and accountability to each other
Other key issues included the role of the private sector, with a growing consensus of its role as “an engine of economic growth and job creation, as an innovator and supplier of affordable goods and services.” With government aid budgets likely to shrink, there will be increasing attention paid to effective approaches to development and the role of the private sector and new development players.
IPS reports that veterinary experts in China and Vietnam are rushing to produce a vaccine capable of beating a new strain of the deadly avian influenza (AI) virus, quoting an official of the Food and Agricultural Organization (FAO). Governments, international agencies and local organisations will need to plan the marketing approach to build trust and ensure uptake of these new vaccines among target communities.
The UN’s “Every Woman, Every Child” campaign has announced a round of new political and financial commitments at UN headquarters in New York. Devex reports that one of the participants, Johnson & Johnson, announced plans to expand the reach of its Mobile Alliance for Maternal Action initiative, where mobile phones are used to provide pre- and postnatal health information. Partnering with USAID, MAMA will roll out to Bangladesh, India, China, South Africa, Mexico and Nigeria over the next three years.