India is experiencing an unprecedented national outcry on the issue of violence against women, following the brutal rape and bashing of a woman and her husband. To address this issue, a group of men have taken to the streets…wearing skirts. The stunt was conceived by two friends, Samarpita Samaddar and Adithya Mallya, after they heard a statement by Alwar BJP MLA Banwari Lal Singhal calling for a ban on girls wearing short skirts to school.
As Samarpita said on the Facebook event page: “Why does wearing a skirt make a difference? It’s a satirical take on the issue to draw attention to the absurd idea that what a woman wears invites sexual assault. Wear that skirt as a symbol of your support to a woman’s right to wear what she wants, be who she is, exercise her rights, and be safe in her city. Nothing shows more solidarity with women than breaking barriers and boundaries of “his” and hers”. The stunt was covered widely in both traditional and social media, both in India and internationally. Creative approaches to a social issue are especially important when there is intense competition for attention.
The One Billion Rising movement is coming to Indonesia and planning events around Valentine’s Day to support women’s rights. One Billion Rising was founded to address the reality that as many as one in three women (one billion people) will be raped, beaten or face violence during their lifetime. In Indonesia, according to the National Commission on Violence against Women, the number of reported cases of rape, domestic violence and other forms of brutality against women reached 119,107 in 2012, although the actual number of cases is thought to be much higher.
The original Valentine’s Day was co-opted by activists and shortened to V-Day, in reference to the word ‘vagina’, frowned upon by many as taboo. Now as Feb. 14 approaches, the V in Valentine is taking on renewed significance as people around the world join together to voice their concerns about violence against women. Indonesia will join with 189 other countries to take part in One Billion Rising, an event to increase awareness of these problems.
The One Billion Rising movement is inviting women and the people who love them to walk out of their homes, schools, and jobs to dance in support of bringing an end to violence against women. People from all over Jakarta are practicing for a flash mob dance at the Monas (National Monument) Park. This campaign shows that participation in socially sensitive issues can be encouraged by making it a fun and social, reducing the barriers and promoting the benefits of taking action.
Legend” is one of the best out there. Youth drink-driving is one of the largest causes of death and injuries on New Zealand roads. Each year, young drivers cause nearly half of all alcohol-related road crashes. Young drinking drivers make up over 40% of all drink-driving crashes involve drunk drivers under the age of 24 years. In all fatal or serious injury-related crashes in 2008-2010, 82% of the drinking drivers in those crashes are male.
The New Zealand Transport Agency’s drink-driving campaign “
According to the NZTA, these boys are not bad people. They’re good guys who make bad choices. They don’t set out to drive drunk, they just don’t plan ahead. But while the consequences of driving drunk are well-known, it’s also widely believed that if you drive drunk, it’s likely you’ll get away with it. This campaign aims to encourage people to take some responsibility and speak up when someone is about to drive drunk. We want them to have the guts to speak up and say something without feeling like they’ve killed the mood.
The goal of this campaign is to acknowledge the feelings a young man might have around speaking up when a friend is going to drive drunk. Thinking you might ‘look bad’ in a social situation is what occupies most people. “Legend” helps break through this barrier and the use of humour is key to its success.
AusAID has launched a new initiative, the Empowering Indonesian Women for Poverty Reduction (MAMPU), that aims to improve the lives of up to 3 million poor women. The program has been designed to build and strengthen gender networks and coalitions in five thematic areas:
- Improving women’s access to government social protection programs
- Increasing women’s access to jobs and removing workplace discrimination
- Improving conditions for women’s overseas labour migration
- Strengthening women’s leadership for better maternal and reproductive health
- Strengthening women’s leadership to reduce violence against women.
The first phase of the program is expected to commence in February 2013 and will run for three and a half years. The proposed implementing service provider will support the program by managing the resourcing, oversight, administration and monitoring of activities across the program. This will include the recruitment of key personnel, the delivery of technical assistance and capacity development across all components, administering and overseeing the provision of grants, and coordinating activities with the program partners.
Posted in Ideas, Opportunities
Tagged AusAID, Australia, gender, health, Indonesia, labor, maternal, reproductive, violence, welfare, women
USAID-funded, FHI 360-managed Communication for Change (C-Change) project has supported the development of 18 short educational and advocacy videos aimed at increasing global awareness and bringing about social change for critical health and gender equality and empowerment topics.
The videos were developed as part of the Half the Sky Movement, a multi-donor, multimedia initiative in collaboration with Nicholas Kristof and Sheryl WuDunn, authors of the best-selling book ‘Half the Sky: Turning Oppression into Opportunity for Women Worldwide’. The centerpiece of the multimedia initiative is a four-hour PBS television series, which will be premiered on October 1st and 2nd.
The 18 Half the Sky Movement videos produced by Show of Force were filmed in India, Kenya, Somaliland, and Liberia for use by NGOs, governments and other groups that advocate for and work to bring about change on issues such as family planning/reproductive health, maternal and child health, girl’s education, sex trafficking, women’s economic empowerment, and domestic violence. The videos were filmed in partnership with a cadre of NGOs working in health and development, including CEDPA, Deworm the World, CARE, IRC, SEWA, Girl Child Network, Pathfinder, and others that will engage these products in their existing programming. Videos without English subtitles and in additional formats can be downloaded here.
Through C-Change, USAID has also supported the development of three mobile phone games on health and gender equity, developed by Show of Force partner, Games for Change, which will be launched in the early fall for use in East Africa and India.
Information and communications technologies (ICTs), such as mobile phones, computers and the Internet, are rapidly expanding the volume of information available to previously disconnected communities. These technologies are also expanding access to opportunities, including income through entrepreneurship. The right technology in the hands of a woman entrepreneur yields economic and social benefits for not just her, but her family, community and country. According to a study in India from the International Center for Research on Women (ICRW), ICTs can catalyze women’s economic advancement by improving business practices, and breaking traditional gender barriers at home and in the marketplace. But the private sector in India is only just beginning to see women as consumers; it has not yet realized the potential women entrepreneurs hold as a vibrant business market.
To better understand how ICTs can support women, the ICRW research centered on how mobile phones, the Internet and computers can increase the ability to generate income. One of the key findings is that mobile phones, more so than computers or the Internet, allow women to build business success. Also, ICTs are most effective at helping women entrepreneurs save time and access new markets. Mobile phones allow women to eliminate travel, multitask and coordinate business with domestic responsibilities. According to the ICRW, future interventions should make women a core part of business strategies, design policies that incentivize public-private partnerships, and draw on the expertise and experience of local organizations that are already working to provide poor women with income-generating opportunities.
Posted in Ideas, Resources
Tagged business, digital, economy, entrepreneurship, gender, India, innovation, mobile, technology, women
New findings from a project in Mumbai, India show that small group education in schools brings greater positive changes around gender issues than just a campaign alone. The report shares evaluation results from the Gender Equity Movement in Schools (GEMS) program, which the International Center for Research on Women’s (ICRW) implemented from 2008-2011 in Goa, Kota, and Mumbai, India.
GEMS consisted of a week-long “campaign” and “group education activities” (GEA). The campaign was a week-long series of events designed in consultation with the students and involved games, competitions, debates and short plays. The GEA, conducted by trained facilitators, uses participatory methodologies such as role plays, games, debates and discussions to engage students in meaningful interactions on key issues.
Overall, students in GEA+ schools (group education + campaign) were more likely to have high gender equality scores, support a higher age at marriage (21+ years) and higher education for girls, and oppose partner violence. This report shows that while campaigns are essential to success, these must be combined with opportunities for young people to engage directly with new knowledge and behaviours.